Case Study: E-Bike Engines and Components – Central Europe

Learn more about one licensee’s experience after they chose to use BLAUPUNKT instead of a white label brand. This case study explores this brand partner’s use of the BLAUPUNKT brand in E-Mobility, a product category the brand had never been present in before, and the great success that followed.

Case Study: Kitchen Appliances – Worldwide

Have you ever wondered if there was a benefit in using the BLAUPUNKT brand for a product category where the brand has never been present in the past? HK appliances, a subsidiary of Haecker, saw the benefit of being first and the value of the BLAUPUNKT brand. After the first year, HK appliances had over […]

Case Study: Personal And Home Audio – India

Check out a real-life example of how brand licensing works to increase your profits quickly. This case study features an interview with a licensee who discusses how BLAUPUNKT brand licensing did exactly this in less than a year. The results speak volumes about the success an expertly maintained brand licensing program can bring to your […]

Brand Licensing in Action

Have you every wondered what brand licensing could look like for your organization? Check out how simple the process can be when working with a well-maintained brand licensing program.  

What To Look For In An Brand Licensing Program

Learn how to evaluate and select the best brand licensing partner. The total concept must be easy to implement and navigate from applying the brand to carrying out a total program that speeds brand introduction tasks that would otherwise create time and cost burdens.

Interested In How It Works?

  In this white paper you will learn: – Why a growing number of companies are considering brand licensing. – Why brand licensing speeds your time to market. – About the licensing Go-To-Market models. – What to look for in a brand licensing program.   GET IT FOR FREE

Why Choose Brand Licensing?

Whether you are interested in breaking into a new market or interested in learning how to earn more money; brand licensing could be your solution. If you have asked yourself these same questions you owe it to yourself to reach out to a Brand Licensing Expert today. Contact us now!  

What is Brand Licensing?

When launching new products or entering new markets having the strength of a trademark can be immeasurably powerful. Brand licensing allows your company to control the entire process while receiving the support and and years of expertise that the BLAUPUNKT Global Brand community comes with.